CHARLOTTE, Mich., Dec. 3 /PRNewswire-FirstCall/ — David L. Reid has
joined Spartan Motors, Inc. (Nasdaq: SPAR) as vice president of public affairs
and brand and strategic management, bringing 30 years of experience in
marketing, corporate communications and branding leadership to the newly
created position.
Reid will take an active role in corporate communications and brand
management for Spartan Motors and its subsidiaries Spartan Chassis, Crimson
Fire, Crimson Fire Aerials and Road Rescue. As part of the position, he will
lead and coordinate investor relations, marketing, government affairs, public
relations and corporate communications initiatives to Spartan’s stakeholders.
“We are pleased to have Dave on the team, and expect his experience will
be key in integrating our marketing and communication functions and elevating
awareness and affinity toward Spartan Motors,” said John Sztykiel, president
and chief executive officer of Spartan Motors. “We are also looking forward
to his expertise in working with customers and industry partners, including
government entities, which are a growing audience we have cultivated through
our work with military customers.
“Dave helps strengthen the management team at Spartan Motors from a
strategic planning and brand management perspective, a critical role as we
continue to turn our record backlog into income and achieve strong top- and
bottom-line growth.”
Reid was previously chief marketing officer with a consumer products
company. Reid also spent 20 years with publicly traded global furniture maker
Herman Miller, Inc., including a role as senior vice president and general
manager of Milcare, a subsidiary of Herman Miller specializing in healthcare
furniture and equipment. While leading Milcare, he successfully returned the
unit to profitability by developing government relationships, expanding into
international markets and operational improvements. Reid was a member of
Herman Miller’s executive management team and Milcare’s board of directors.
Reid earned a Bachelor of Science degree in business administration from
Arizona State University.
About Spartan Motors
Spartan Motors, Inc. ( theshyftgroup.com ) designs, engineers and
manufactures custom chassis and vehicles for the recreational vehicle, fire
truck, ambulance, emergency-rescue and specialty vehicle markets. The
Company’s brand names – Spartan(TM), Crimson Fire(TM), Crimson Fire
Aerials(TM), and Road Rescue(TM) – are known for quality, value, service and
being the first to market with innovative products. The Company employs
approximately 1,300 at facilities in Michigan, Pennsylvania, South Carolina,
and South Dakota. Spartan reported sales of $445 million in 2006 and is
focused on becoming the premier manufacturer of specialty vehicles and chassis
in North America.
This release contains forward-looking statements, including, without
limitation, statements concerning our business, future plans and objectives
and the performance of our products. These forward-looking statements involve
certain risks and uncertainties that ultimately may not prove to be accurate.
Actual results and future events could differ materially from those
anticipated in such statements. Technical complications may arise that could
prevent the prompt implementation of the plans outlined above. The company
cautions that these forward-looking statements are further qualified by other
factors including, but not limited to, those set forth in the company’s Annual
Report on Form 10-K filing and other filings with the United States Securities
and Exchange Commission (available at http://www.sec.gov ). Government
contracts and subcontracts typically involve long payment and purchase cycles,
competitive bidding, qualification requirements, delays or changes in funding,
extensive specification development and changes, price negotiations and
milestone requirements. An announced award of a governmental contract is not
equivalent to a finalized executed contract and does not assure that orders
will be issued and filled. Government agencies also often retain some portion
of fees payable upon completion of a project and collection of contract fees
may be delayed for long periods, which can negatively impact both prime
contractors and subcontractors. The company undertakes no obligation to
publicly update or revise any statements in this release, whether as a result
of new information, future events or otherwise, except as required by law.
SOURCE Spartan Motors, Inc.
12/03/2007
CONTACT: John Sztykiel, CEO, or Jim Knapp, CFO, both of Spartan Motors,
Inc. +1-517-543-6400or Jeff Lambert or Ryan McGrath, both of Lambert,
Edwards & Associates, Inc. +1-616-233-0500[email protected]
Web site: https://theshyftgroup.com
http://www.sec.gov
(SPAR)