Our Story

Welcome to The Shyft Group.

Our name and renewed focus reflects the action, speed, and agility we offer the commercial vehicle industry through our growing roster of dynamic brands — Utilimaster, Blue Arc, Royal Truck Body, DuraMag, Magnum, Strobes-R-Us, Spartan RV Chassis, Red Diamond, and Builtmore Contract Manufacturing.

The Shyft Group uniquely combines in-depth industry knowledge, engineering and manufacturing expertise, and purposeful innovation to deliver job-enhancing efficiency-driving, ever-reliable products and services. Our consultative sales approach and adaptive production systems unearth opportunities for continuous improvement, resulting in cost-effective product solutions that better meet today’s demands and tomorrow’s needs. In sum, with Shyft Group you will find a culture centered on the customer and driven to deliver the most well-designed and reliable specialty vehicle solutions in the industry.

When you do business with The Shyft Group you will find an innovative and evolving organization that is driven to more effectively deliver goods and services in today’s and tomorrow’s marketplaces.

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THE SHYFT GROUP

VISION STATEMENT

Purpose-built technology for the road ahead.

THE SHYFT GROUP

MISSION STATEMENT

To provide the tools and technologies to safely and efficiently deliver people, packages, and services where they’re needed most.

HONESTY & INTEGRITY

The Shyft Group’s road to success is paved with the honesty and integrity of our people. How we interact with team members, partners, customers, vendors, and others reflects directly on our company and who we are as people. We owe it to our shareholders, our brand, and ourselves to behave ethically, to be upfront with those we work with, and to be proud of what we’re building together.

Do what’s right every time.

ACCOUNTABILITY

The road to a better Shyft Group runs through YOU. That means accepting responsibility for your actions, your performance and outcomes, and expecting the same from other team members. Passing the buck, ignoring problems, or turning a blind eye to issues or inconsistencies doesn’t help you, co-workers, or our company.

Own it.

TRUST

We must trust one another to do what’s right, alert others when something is wrong, and push to continuously improve our product, process, and our company. Being trustworthy earns us the right to speak our minds and do what’s best for the business, our customers, and our shareholders, without questioning our integrity.

With trust comes empowerment.

PERFORMANCE EXCELLENCE

The road to continuous improvement relies on individuals with specific roles that work together to make our end product and our company’s path forward the best it can be. Always asking how we can make the performance of our department, our lines, and ourselves more effective. Let’s work every day to ensure that The Shyft Group delivers products that pave the way to better rescues, better adventures, and better efficiencies for those we serve.

Improving never ends.

Principles of a lean culture

To accomplish our mission, The Shyft Group believes that certain principles should be practiced by all Shyft Group Associates.

Welcome to The Shyft Group.

THE SHYFT GROUP

VISION STATEMENT

THE SHYFT GROUP

MISSION STATEMENT

Our core values

HONESTY & INTEGRITY

ACCOUNTABILITY

TRUST

PERFORMANCE EXCELLENCE

Principles of a lean culture